Welcome to the world of JBoss.
While going for some development this week end using JBoss AS7 with Maven, I have realized maven plugins have been developed to deploy the applications. For the people, who are not aware of this, Please go through the below link:
But above plugin requires few enhancements for it to Start or Restart servers atleast for Stand alone mode, as domain deployments are handled completely different. I'm in process of enhancing the plugin to support.
So, stay tuned for more updates.
As always JBoss rocks...!!!!!